| 2 | VOLUME 3.1 | |
| 2 | COMPANY STRATEGIC LONG TERM PERFORMANCE | |
| 3 | ~ LONG TERM STRATEGY | |
| 4 | ~ LONG TERM STRATEGIC CONSIDERATIONS | |
| 7 | ~ INTRODUCTION | |
| 7 | ~ THE TRADE CELL | |
| 7 | ~ CRITICAL FACTORS FOR PROFITABILITY | |
| 7 | ~ ABBREVIATION USED | |
| 9 | ~ BASE FINANCIAL + OPERATIONAL FORECAST SCENARIO | |
| 10 | BASE FORECAST : MEDIAN MARKET SCENARIO to 2028 & 2045 | |
| 18 | ~ THE MARKET ENVIRONMENT | |
| 18 | ~ TOTAL PRODUCT MARKET | |
| 19 | ~ GEOGRAPHIC COVERAGE | |
| 20 | ~ DATABASE GEOGRAPHIC COVERAGE | |
| 21 | ~ ~ 3. MARKET SERVICED BY THE COMPANY | |
| 21 | ~ ~ ~ PRODUCT MARKET POTENTIAL FOR THE COMPANY | |
| 22 | ~ ~ 4. CUSTOMER FACTORS FOR PRODUCTS IN THE TRADE CELL | |
| 22 | ~ ~ ~ CONCENTRATIONS OF PRODUCT PURCHASES - END USERS | |
| 22 | ~ PHYSICAL NUMBER OF CUSTOMERS | |
| 23 | ~ ~ ~ CONCENTRATIONS OF PRODUCT PURCHASES - IMMEDIATE CUSTOMERS | |
| 23 | ~ PHYSICAL NUMBER OF CUSTOMERS | |
| 24 | ~ THE PRODUCT | |
| 24 | ~ ~ 1. PRODUCT LIFE CYCLE + STAGES | |
| 25 | ~ INDUSTRY / PRODUCT / MARKET COVERAGE | |
| 26 | ~ THE GOMPERTZ ANALYSIS | |
| 27 | ~ ~ ~ MARKET SHARE / PRODUCT LIFE CYCLE / PROFITABILITY | |
| 28 | ~ ~ ~ QUALITY / PRODUCT LIFE CYCLE / PROFITABILITY | |
| 29 | ~ ~ ~ PRODUCT RANGE / LIFE CYCLE STAGE / PROFITABILITY | |
| 30 | ~ ~ ~ PRODUCT RANGE / PROFITABILITY / CAPITAL INTENSITY | |
| 31 | ~ ~ ~ MARKET SHARE & CUSTOMIZED OR SPECIFIED PRODUCTS | |
| 32 | ~ ~ ~ PROFITABILITY / HIGH MARKET SHARE / PRODUCT UNIQUENESS | |
| 33 | ~ MARKET SEGMENTATION EXPENDITURE EFFECT FORECASTS | |
| 34 | COMMERCIAL DECISION SCENARIOS : MARKET SEGMENTATION to 2028 & 2045 | |
| 42 | ~ ~ 2. RELATIVE PRICING OF PRODUCT IN THE TRADE CELL | |
| 42 | ~ INDEX OF PRICING | |
| 43 | ~ PRICE CUTTING EFFECT ON FINANCIAL + OPERATIONAL FORECASTS | |
| 44 | COMMERCIAL DECISION SCENARIOS : PRICE CUTTING EFFECT to 2028 & 2045 | |
| 52 | ~ PRICE INCREASE EFFECT ON FINANCIAL + OPERATIONAL FORECASTS | |
| 53 | COMMERCIAL DECISION SCENARIOS : PRICE INCREASE EFFECT to 2028 & 2045 | |
| 61 | ~ ~ 3. PRODUCT QUALITY | |
| 61 | ~ ~ ~ VALUE SCALE FOR QUALITY | |
| 62 | ~ ~ ~ RELATIVE PRODUCT QUALITY IN THE TRADE CELL | |
| 62 | ~ INDEX OF QUALITY | |
| 63 | ~ QUALITY IMPROVEMENT EFFECT FORECASTS | |
| 64 | COMMERCIAL DECISION SCENARIOS : QUALITY IMPROVEMENT to 2028 & 2045 | |
| 70 | ~ ~ ~ PROFITABILITY & PRODUCT | |
| 70 | ~ VALUE SCALE | |
| 71 | ~ ~ ~ RELATIVE PRODUCT QUALITY & PROFITABILITY | |
| 71 | ~ CIRCUMSTANCES WHERE ROI IS GREATER THAN THE INDEX | |
| 72 | COMMERCIAL DECISION SCENARIOS : QUALITY IMPROVEMENT to 2028 & 2045 | |
| 74 | ~ ~ ~ QUALITY / PROFITABILITY & CONCENTRATED MARKETS | |
| 75 | ~ ~ ~ PRODUCT QUALITY & RELATIVE MARKET SHARE | |
| 76 | ~ ~ ~ PRODUCT QUALITY / PROFITABILITY & MARKET GROWTH | |
| 77 | ~ ~ 4. NEW PRODUCTS | |
| 77 | ~ INDEX OF NEW PRODUCTS | |
| 78 | ~ NEW PRODUCT EXPENDITURE EFFECT FORECASTS | |
| 79 | COMMERCIAL DECISION SCENARIOS : NEW PRODUCT DEVELOPMENT to 2028 & 2045 | |
| 87 | ~ ~ ~ PROFITABILITY / MARKET GROWTH & NEW PRODUCT INTRODUCTIONS | |
| 88 | ~ ~ ~ NEW PRODUCT INTRODUCTIONS / INFLATION & PROFITABILITY | |
| 89 | ~ ~ ~ NEW PRODUCT INTRODUCTIONS / INVESTMENT IN NEW P&E & PROFITABILITY | |
| 90 | ~ ~ ~ NEW PRODUCTS / PRODUCT QUALITY & PROFITABILITY | |
| 91 | ~ COMPETITION | |
| 92 | ~ ~ 1. MARKET SHARE | |
| 92 | ~ ~ ~ MARKET SHARE & PRODUCT PROFITABILITY | |
| 92 | ~ CIRCUMSTANCES WHERE ROI IS GREATER THAN AVERAGE | |
| 93 | ~ ~ ~ PRODUCT PROFITABILITY & RELATIVE MARKET SHARE | |
| 93 | ~ RELATIVE MARKET SHARE | |
| 94 | ~ MARKET SHARE | |
| 95 | ~ ~ 2. RELATIVE MARKET SHARES IN THE TRADE CELL | |
| 95 | ~ RELATIVE MARKET SHARE | |
| 96 | ~ ~ 3. NATURE OF THE COMPETITIVE SITUATION FOR PRODUCTS | |
| 96 | ~ ~ ~ ENTRY & EXIT OF COMPETITORS IN PRODUCT MARKETS | |
| 96 | ~ EVIDENCE OF COMPETITOR ENTRY + EXIT | |
| 97 | ~ ~ ~ RELATIVE STRENGTHS OF COMPETITORS IN PRODUCT MARKETS | |
| 97 | ~ RELATIVE STRENGTH OF COMPETITORS IN THE MARKET | |
| 98 | ~ ~ 4. PERFECTNESS OF THE PRODUCT MARKET | |
| 98 | ~ ~ ~ RELATIVE PERFECTNESS OF THE PRODUCT MARKETS | |
| 98 | ~ RELATIVE PERFECTNESS OF THE MARKET | |
| 99 | ~ THE INDUSTRY | |
| 100 | ~ ~ 1. LONG TERM INDUSTRY GROWTH | |
| 100 | ~ INDEX OF INDUSTRY GROWTH | |
| 101 | ~ ~ 2. PHYSICAL PROCESS CONSIDERATIONS | |
| 101 | ~ ~ ~ PHYSICAL PROCESS CAPACITY UTILIZATION & MARKET SHARE | |
| 102 | ~ ~ ~ CAPACITY UTILIZATION & MARKET SHARE | |
| 103 | ~ ~ ~ PRODUCTIVITY / PRODUCT PROFITABILITY / MARKET GROWTH | |
| 104 | ~ ~ ~ UNIONISATION & MARKET SHARE | |
| 105 | ~ ~ ~ UNIONISATION / PRODUCT PROFITABILITY & MARKET GROWTH | |
| 106 | ~ ~ ~ UNIONISATION / PRODUCT PROFITABILITY & INDUSTRY CONCENTRATION | |
| 107 | ~ ~ ~ UNIONISATION / PRODUCT PROFITABILITY & HARVESTING STRATEGIES | |
| 108 | ~ ~ ~ PRODUCT PROFITABILITY / PROCESS UNIQUENESS & MARKET SHARE | |
| 109 | ~ ~ 3. CAPITAL STRUCTURE IN TERMS OF INVESTMENT INTENSITY | |
| 110 | ~ ~ ~ PRODUCT PROFITABILITY & INVESTMENT INTENSITY | |
| 110 | ~ INVESTMENT / SALES | |
| 111 | ~ NEW PLANT + EQUIPMENT INVESTMENT EFFECT FORECASTS | |
| 112 | COMMERCIAL DECISION SCENARIOS : NEW PLANT + EQUIPMENT INVESTMENT to 2028 & 2045 | |
| 120 | ~ ~ ~ NET MARGINS & INVESTMENT INTENSITY | |
| 120 | ~ INVESTMENT / SALES | |
| 121 | ~ ~ ~ MARGINS & INVESTMENT INTENSITY | |
| 121 | ~ INVESTMENT / SALES | |
| 122 | ~ ~ ~ PRODUCT PROFITABILITY / MARKET SHARE & CAPITAL INTENSITY | |
| 123 | ~ ~ ~ PRODUCTIVITY / PRODUCT PROFITABILITY & INVESTMENT INTENSITY | |
| 124 | ~ ~ ~ PROCESS CAPACITY UTILIZATION / PRODUCT PROFITABILITY & CAPITAL INTENSITY | |
| 125 | ~ ~ ~ INVENTORIES / PRODUCT PROFITABILITY & CAPITAL INTENSITY | |
| 126 | ~ ~ 4. PHYSICAL PROCESS IN TERMS OF VERTICAL INTEGRATION | |
| 126 | ~ ~ ~ PRODUCT PROFITABILITY / MARKET SHARE & VERTICAL INTEGRATION | |
| 127 | ~ ~ ~ PRODUCT PROFITABILITY / DIVERSIFICATION & VERTICAL INTEGRATION | |
| 128 | ~ ~ ~ PRODUCT PROFITABILITY / VERTICAL INTEGRATION & CUSTOMER BASE | |
| 129 | ~ ~ ~ PRODUCT PROFITABILITY / VERTICAL INTEGRATION & PRODUCT QUALITY | |
| 130 | ~ ~ ~ PRODUCT PROFITABILITY / VERTICAL INTEGRATION & INVENTORIES | |
| 131 | ~ ~ ~ PRODUCT PROFITABILITY / VERTICAL INTEGRATION & PRODUCTIVITY | |
| 132 | ~ NEW TECHNOLOGY INVESTMENT EFFECT FORECASTS | |
| 133 | COMMERCIAL DECISION SCENARIOS : NEW TECHNOLOGY INVESTMENT to 2028 & 2045 | |
| 141 | ~ ~ 5. MARKETING & SALES COSTS | |
| 141 | ~ ~ ~ PRODUCT PROFITABILITY / MARKET SHARE & MARKETING COSTS | |
| 142 | ~ ~ ~ PRODUCT PROFITABILITY / INVESTMENT INTENSITY & MARKETING COSTS | |
| 143 | ~ ~ ~ PRODUCT PROFITABILITY / CUSTOMER BASE & MARKETING COSTS | |
| 144 | ~ ~ ~ PRODUCT PROFITABILITY / PRODUCT QUALITY & MARKETING COSTS | |
| 145 | ~ ~ ~ PRODUCT PROFITABILITY / NEW PRODUCTS & MARKETING COSTS | |
| 146 | ~ MARKETING EXPENDITURE EFFECT FORECASTS | |
| 147 | COMMERCIAL DECISION SCENARIOS : MARKETING EXPENDITURE to 2028 & 2045 | |
| 155 | ~ ~ 6. PRODUCT DEVELOPMENT + PROCESS DEVELOPMENT COSTS | |
| 156 | ~ ~ ~ PRODUCT PROFITABILITY / DEVELOPMENT EXPENDITURE & MARKET GROWTH | |
| 157 | ~ ~ ~ PRODUCT PROFITABILITY / DEVELOPMENT EXPENDITURE & PRODUCT QUALITY | |
| 158 | ~ ~ ~ PRODUCT PROFITABILITY / DEVELOPMENT EXPENDITURE & MARKETING COSTS | |
| 159 | ~ ~ ~ PRODUCT PROFITABILITY / DEVELOPMENT EXPENDITURE & MARKET SHARE | |
| 160 | ~ ~ ~ PRODUCT PROFITABILITY / DEVELOPMENT EXPENDITURE & UNIONISATION | |
| 161 | ~ DISTRIBUTION OF PRODUCTS | |
| 163 | ~ DISTRIBUTION CHANNEL INVESTMENT EFFECT FORECASTS | |
| 164 | COMMERCIAL DECISION SCENARIOS : DISTRIBUTION CHANNEL IMPROVEMENT to 2028 & 2045 |
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| 172 | ~ MARKET PENETRATION | |
| 173 | ~ THE RIGHT TOOLS FOR THE JOB | |
| 173 | ~ ~ ~ 1. ECONOMIES OF SCALE | |
| 173 | ~ ~ ~ 2. MARKET POWER | |
| 173 | ~ ~ ~ 3. MANAGEMENT | |
| 174 | ~ PERSONNEL + STAFF IMPROVEMENT EFFECT FORECASTS | |
| 175 | COMMERCIAL DECISION SCENARIOS : PERSONNEL + STAFF IMPROVEMENT to 2028 & 2045 | |
| 183 | ~ MARKET SHARE | |
| 184 | ~ ~ ~ MARKET SHARE & PRE-TAX PROFITABILITY | |
| 184 | ~ MARKET SHARE | |
| 185 | ~ ~ 1. RELATIONSHIP BETWEEN PRODUCT MARKET SHARE, PROFIT-SALES RATIOS + TURN-OVER ON INVESTMENT | |
| 186 | ~ COST STRUCTURE IMPROVEMENTS EFFECT FORECASTS | |
| 187 | COMMERCIAL DECISION SCENARIOS : COST STRUCTURE IMPROVEMENT to 2028 & 2045 | |
| 195 | ~ ~ ~ RELATIONSHIP BETWEEN PRODUCT MARKET SHARE & ADDED VALUE | |
| 196 | ~ ~ ~ EFFECT OF VERTICAL INTEGRATION ON THE INVESTMENT/SALES RATIO | |
| 197 | ~ CONCLUSION FOR THE COMPANY | |
| 198 | ~ ~ 2. RELATIONSHIP OF MARKET SHARE TO THE PURCHASES TO SALES RATIO FOR PRODUCTS | |
| 198 | ~ ~ ~ INVESTMENT TO SALES RATIO CORRECTED FOR VERTICAL INTEGRATION | |
| 199 | ~ CONCLUSIONS FOR THE COMPANY | |
| 200 | ~ ~ A CHECKLIST FOR PHYSICAL PROCESS MANAGEMENT | |
| 201 | ~ ~ 3. PRODUCT MARKETING COST-SALES RATIO + COMPANY'S MARKET PENETRATION | |
| 201 | ~ CONCLUSIONS FOR THE COMPANY | |
| 202 | ~ ~ 4. RELATIONSHIP BETWEEN COMPANY PRICING + PRODUCT QUALITY | |
| 202 | ~ CONCLUSIONS FOR THE COMPANY | |
| 203 | ~ ~ 5. COMPANY'S CUSTOMERS + BETTER PRODUCTS | |
| 203 | ~ CONCLUSIONS FOR THE COMPANY | |
| 204 | ~ ~ 6. RELATIONSHIP BETWEEN PURCHASE FREQUENCY + MARKET SHARE | |
| 204 | ~ ~ ~ INFREQUENT PURCHASE FREQUENCY | |
| 204 | ~ MARKET SHARE CHANGE | |
| 205 | ~ ~ ~ INFREQUENT PURCHASE FREQUENCY | |
| 205 | ~ MARKET SHARE CHANGE | |
| 205 | ~ CONCLUSIONS FOR THE COMPANY | |
| 206 | ~ ~ 7. RELATIONSHIP BETWEEN CUSTOMER BASE FRAGMENTATION + MARKET SHARE | |
| 206 | ~ MARKET SHARE CHANGE | |
| 207 | ~ EXPORT IMPROVEMENT EFFECT FORECASTS | |
| 208 | COMMERCIAL DECISION SCENARIOS : EXPORT SALES IMPROVEMENT to 2028 & 2045 | |
| 216 | ~ MEDIUM + LONG TERM STRATEGIES | |
| 216 | ~ ~ ~ MEDIUM & LONG TERM STRATEGIES FOR THE COMPANY | |
| 218 | ~ ~ 1. WHEN TO BUILD MARKET SHARE | |
| 218 | ~ ~ ~ NECESSARY LEVELS OF MARKET PENETRATION FOR PRODUCTS | |
| 218 | ~ LEVEL OF MARKET SHARE | |
| 220 | ~ ~ ~ BUILDING STRATEGIES FOR PRODUCT MARKETS | |
| 222 | ~ ~ 2. WHEN TO HOLD MARKET SHARE | |
| 223 | ~ ~ ~ HOLDING STRATEGIES FOR PRODUCT MARKETS | |
| 224 | ~ ~ 3. WHEN TO HARVEST MARKET SHARE | |
| 224 | ~ ~ ~ HARVESTING STRATEGIES FOR PRODUCT MARKETS | |
| 227 | VOLUME 3.2 | |
| 227 | PRODUCT MARKET DATA | |
| 229 | ~ ~ PRODUCT MARKET CONSUMPTION : to 2028 & 2045 | |
| 229 | ~ ~ PRODUCT DEVELOPMENT : to 2028 & 2045 | |
| 230 |
PRODUCT DEVELOPMENT FORECAST
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| 258 | ||
| 260 | ~ MARKETS | |
| 261 | ~ PRODUCT DEVELOPMENT | |
| 262 |
PRODUCT DEVELOPMENT BY COUNTRY/REGION
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| 293 | VOLUME 3.3 | |
| 293 | PRODUCT PROFILES | |
| 296-346 | ~ ~ PRODUCT SECTOR PROFILES | |
| 349 | VOLUME 3.4 | |
| 349 | PRODUCT SUMMARY | |
| 351 | ~ PRODUCT SUMMARY from 1997 | |
| 352-402 | ~ PRODUCT SUMMARY BY SECTOR | |
| 406 | ~ PRODUCT SUMMARY to 2028 & 2045 | |
| 407-457 | ~ PRODUCT SUMMARY BY SECTOR |
