This report is produced from the
standpoint of the business norms and perceptions in the client’s own
country and covers a large number of issues which the
client must consider when planning overseas or export developments in world
markets.
This report provides market, financial
and industry data on each of the 205 world markets and once this data is
viewed, and target countries selected, the client can proceed to a more
detailed analysis of individual world markets.
Each of the following chapters address
particular facets of business activity and each of these facets are
important in every overseas market. Once a client has focused on a
particular overseas market then a Country Report (or a Country & Cities
Report) on that particular market can be obtained and this will provide the
same information headings as found in the following chapters. In this way a
client can compare his home industry and market situation with that of an
overseas market and thereby business planning can be more realistically
undertaken.
This is an entry level product which
provides users with commercial intelligence on the Product markets and
industries in 205 countries. The report analyses the world markets with a
basic point of reference, namely the base Country. The report is formatted to
give both a narrative description of the various matters covered as well as
provide readers with the ability to directly use the Chapters (via
Microsoft Word or compatible word processors) to produce their own reports
and documentation. Experienced users will be able to use the
spreadsheet and databases to generate highly detailed narrative reports,
charts and graphics - as well as sophisticated business and commercial
forecasts and models. The databases are provided in both Excel spreadsheets
and an Access database. Explanatory notes are provided as word processor
documents or in PDF formats.
As an entry level product the narrative
is necessarily illustrative in its terminology and seeks to provide a basic
degree of business logic and theory which indicates the rational applied in
the forecasting and modelling methodology.
The databases provided are specifically
designed to provide users with a uniform and consistent numeric measure of
both (normally) quantifiable values as well as conceptual factors which are
(usually) only capable of qualification. Experienced users will know how to
apply forecasting and modelling software to the numeric data provided to
generate highly detailed and discrete business planning models. The
databases provided in this report can be used directly with databases on
other product, markets and industries in other countries. The databases are
specifically designed to be trans-national, currency neutral, inflation and
purchasing parity adjusted, product parity and product equivalent adjusted,
opportunity cost adjusted, and numerically compatible; they all can be
linked or merged programmatically in business planning models to provide
multi-national and multi-level analysis.
Before using the data provided please
read the Database
Introduction as well as the Notes and Definitions links found in
each Chapter. There are subtle statistical nuances to some of the
spreadsheets and databases which will help the user to fine-tune their
models and forecasts to obtain maximum effect and greater accuracy. The
database flow chart and database description should be consulted when
applying statistical and modelling software.