UK Business Performance  
UK Handbooks UK Business Performance Accountants Building Societies Credit & Finance Companies Estate Agents Factoring Companies Financial Institutions Insurance Companies Insurance Intermediaries Leasing Companies Life Insurance Companies Life Insurance Intermediaries Solicitors Surveyors Trade Financial Services Travel Agents & Operators Vehicle Distributors



Business Performance & Customer Opinion

HANDBOOKS


Business Performance & Customer Opinion

 

This Handbook gives specific survey and other information on the named Company and Establishment and includes data on the particular Establishment's Customers (Private / Commercial / Institutional), Products & Services, Competitors and Competitive Situation, Comparison with other company establishments and the Establishment's Operational and Commercial Performance. The data is given in tabular and numeric form and comprises of some 320 pages.

1. Comparative data on the Establishment's main competitors in the area. (a / b / c / d / e)

This section analyses the named Establishment's performance with that of up to 15 main NAMED competitors.

 

2. Comparison of the Establishment's Performance in comparison to other company establishments. Comparative Regional data for Products & Services. (a / b / c / d)

This section analyses the named Establishment with up to 15 other company establishments and/or with comparative regional data.

 

3. Commercial Performance data on the Establishment's 15 most important operational activities. (a / b / c / d)

The operational activities covered for each profession or trade can be seen on the business listings.

 

4. Customer Opinion data on the Establishment's most important products and services. (a / b / c / d)

The products & services covered for each profession or trade can be seen on the business listings.

 

5. Establishment Staff Perceptions of the company. (e)

 

The above data is given as a matrix with EACH of the items (a) - (e) listed below.

a) PRIVATE CUSTOMERS: Satisfaction with Establishment service quality; Satisfaction with service availability; Satisfaction with existing Establishment services; Satisfaction with existing Establishment; Satisfaction with Establishment's customer handling; Satisfaction with customer contact; Satisfaction with existing methods of service supply or distribution of products; Satisfaction with Establishment's terms of trading; Satisfaction with Establishment's documentation; Reaction to Establishment p.o.s. and merchandising; Reaction to Establishment advertising and promotion.

b) COMMERCIAL CUSTOMERS: Satisfaction with service quality; Satisfaction with service availability; Satisfaction with existing services; Satisfaction with existing Establishment; Satisfaction with customer handling; Satisfaction with customer contact; Satisfaction with existing methods of service supply or distribution of products; Satisfaction with terms of trading; Satisfaction with documentation & print; Reaction to sales promotion activity.

c) COMMERCIAL DECISION MAKERS: Person/s deciding if Establishment is used. Person/s initiating decision to increase levels of business. Person/s initiating decision to introduce new products or services. Person/s deciding what products / services are to be used. Person/s evaluating business needs. Person/s evaluating companies & services available. Person/s surveying or vetting companies. Person/s approving / authorising transactions. Person/s negotiating terms with companies. Person/s evaluating Establishment's services costs. Person/s evaluating Establishments / services / products available. Person/s preparing specifications for services used. Person/s deciding if services are appropriate. Person/s setting or altering levels of business. Person/s making decisions to use particular Establishment/s. Person/s monitoring results of services purchased.

d) PRIVATE + COMMERCIAL CUSTOMER OPINIONS: Customer Confidence: Managers + Establishment + Specialist Staff/ Documentation/ Advertising. Reputation: Company + Establishment Level/ Managers + Establishment + Specialist Staff. Staff Efficiency: Company + Establishment Level/ Managers + Establishment + Specialist Staff/ Documentation/ Problem Solving. Staff Performance: Company + Establishment Level/ Managers + Establishment + Specialist Staff/ Documentation/ Customer Handling. Staff Integrity: Company + Establishment Level/ Managers + Establishment + Specialist Staff. Truth & Honesty: Company + Establishment Level/ Managers + Establishment + Specialist Staff/ Advertising & Promotions. Written Communications: Company + Establishment Level/ Managers + Establishment + Specialist Staff/ Contractual. Verbal Contact: Managers + Establishment + Specialist Staff. Customer Handling: Company + Establishment Level/ Managers + Establishment + Specialist Staff. Customer Complaint Handling: Company + Establishment Level/ Managers + Establishment + Specialist Staff. Customer Problem Solving: Managers + Establishment + Specialist Staff. Staff Comprehension of Product: Establishment + Specialist Staff. Customer Awareness: Company + Establishment Level. Staff Awareness: Establishment + Specialist Staff. Customer Product Confidence: Company + Establishment Level. Customer Service: Company + Establishment Level/ Managers + Establishment + Specialist Staff/ Documentation. Initial Customer Response: Company + Establishment Level/ Establishment + Specialist Staff. Information for Customers: Company + Establishment Level/ Managers + Establishment + Specialist Staff. Promotional Activity: Company + Establishment Level. Advertising Posture: Company + Establishment Level. Documentation: Company + Establishment Level. Customer Confidence: Establishment + Company Level. Credibility: Advertising/ Documentation/ Specialist + Establishment Staff + Managers/ Establishment + Company Level.

e) ESTABLISHMENT STAFF SURVEYS: Reactions to Establishment's advertising and sales promotion. Satisfaction with existing POS materials + products. Satisfaction with existing back-up + supplies. Satisfaction with existing methods of POS + supplies delivery & distribution. Satisfaction with supplies' stock levels. Satisfaction with availability of supplies. Satisfaction with quality & specifications of supplies. Satisfaction with supplies deliveries / frequency & up-take. Satisfaction with supplies ordering procedures. Satisfaction with suppliers' assistance received. Satisfaction with suppliers' technical documentation / instructions. Satisfaction with Local + Regional Managers.

220-330 pp. Price: 595  Delivery: 24 hours

Les Membres des Professions Libérales